GOFAST™ / I LOVE SPEED™YOUR NEXT GRID STARTS HERE CANADA / CAD
Attitude T-Shirts campaign

GOFAST™ / LIFESTYLE

ATTITUDE T-SHIRTS.

Discover your everyday GoFast. Independent graphics. Unmistakable attitude.

THE STORY BEHIND THE ATTITUDE

I WAS 19.
THE ATTITUDE
STAYED WITH ME.

GoFast white-outline logoA NOD TO THE SPARK. A STORY OF OUR OWN.

When I was 19, No Fear was everywhere I looked. Those graphic tees, those bold quotes, that unapologetic attitude—I admired it all.

I admired the company behind them just as much. They had built a brand that people could wear to express something about themselves. A few words on a T-shirt could carry confidence, ambition and the courage to stand out.

That was when I discovered my entrepreneurial spirit. As a young guy just starting out, seeing what No Fear had created made me want to build something of my own. Their success showed me how powerful a brand could be when it had something to say.

GoFast’s Attitude collection carries that inspiration forward through my own passion for racing. Expressive typography. Bold quotes. Words you wear because they mean something to you.

And yes, the GoFast logo is a little wink to No Fear—a nod of respect to their past success and to the inspiration they gave a 19-year-old finding his way. It’s my way of remembering where that spark began, while building GoFast’s own story.

That inspiration also comes with a purpose: opening the door for the next generation. All profits from the Attitude graphic tees will go into a fund to help kids who might otherwise never get the chance to race. When you wear one of these tees, you’re helping give a young racer the opportunity to find their own starting line.

Sébastien MarchiFOUNDER, GOFAST

EXPLORE THE ATTITUDE COLLECTION
50 designsCAD / GOFAST™

Campaign and product design concepts shown. Protective equipment must be matched to its final verified materials and applicable certification.

YOUR GOFAST SELECTION

THE BAG.

FIND YOUR FAST

YOUR NEXT
OBSESSION.

Enlarged GoFast campaign photograph